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Strategic Choices of China’s New Energy Vehicle Industry: An Analysis Based on ANP and SWOT

Wang, Xiaojia and Li, Chenggong and Shang, Jennifer and Yang, Changhui and Zhang, Bingli and Ke, Xinsheng (2017) Strategic Choices of China’s New Energy Vehicle Industry: An Analysis Based on ANP and SWOT. Energies, 10 (4). ISSN 1996-1073

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This goal of this paper is to provide a framework by which China should accelerate the development and production of new energy vehicles, which should effectively address current energy and environmental pressures, while promoting the sustainable development of the automotive industry, which is an urgent task. In addition, this paper provides guidelines that seek to transform China’s auto industry while developing a new economic growth point to gain an international competitive advantage with strategic initiatives. This study aims to provide an ANP-SWOT (Analytic Network Process and Strength-Weakness-Opportunity-Threat analysis) approach for an interdependency analysis and to prioritize the new energy automobile industry in China. Firstly, a SWOT model is used to analyze the internal and external factors surrounding the development of the new energy automobile industry in China. Secondly, four types of development strategies are proposed by means of the SWOT matrix according to the conclusions of the factor analysis. Finally, the ANP network structure is designed to measure the effects of influential sub-factors, and then to define a strategic plan for China’s new energy automobile industry. The results of this study show that the optimal short-term development strategy for China’s new energy automotive industry is to increase the construction of new energy vehicle-related facilities, while the best long-term development strategy is to use local advantages and resources, through cost control measures which increase competition within the local new energy automotive industry.


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Item Type: Article
Status: Published
CreatorsEmailPitt UsernameORCID
Wang, Xiaojia
Li, Chenggong
Shang, Jennifershang@katz.pitt.edushang
Yang, Changhui
Zhang, Bingli
Ke, Xinsheng
Date: 16 April 2017
Date Type: Publication
Journal or Publication Title: Energies
Volume: 10
Number: 4
Publisher: MDPI AG
DOI or Unique Handle: 10.3390/en10040537
Schools and Programs: Joseph M. Katz Graduate School of Business > Business Administration
Refereed: Yes
Uncontrolled Keywords: new energy vehicles; SWOT analysis; ANP; strategic research
ISSN: 1996-1073
Official URL:
Funders: International Business Center at the University of Pittsburgh, China Scholarship Council, National Natural Science Foundation of China, National Statistics Research Projects
Article Type: Research Article
Date Deposited: 02 Feb 2021 19:09
Last Modified: 02 Feb 2021 19:09


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