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Becoming a Learning Organization: Identifying Best Practices to Evaluate, Sustain, and Evolve Meaningful Engagement with Alumni

Hayt, Cassandra (2023) Becoming a Learning Organization: Identifying Best Practices to Evaluate, Sustain, and Evolve Meaningful Engagement with Alumni. Doctoral Dissertation, University of Pittsburgh. (Unpublished)

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Abstract

Mutually beneficially relationships with alumni are facilitated through engagement opportunities that are valued by alumni, inspire loyalty and philanthropic giving, and help to improve the reputation of the institution overall. The Pitt Alumni Association has not identified best practices to provide consistent, meaningful engagement opportunities for alumni and struggles to increase mutually beneficial relationships with alumni. I sought to understand what motivates alumni to engage, programmatic design elements that can influences sense of belonging, and how to evaluate engagement opportunities. By using improvement science, I completed two PDSA cycles and completed a quantitative analysis of event registration and participant survey responses to conclude that creating a salient experience for alumni and effectively communicating the value of giving back in mutually beneficial ways can increase alumni involvement. Standardized evaluative measures were also identified to ensure that the Pitt Alumni Association can adapt to provide consistent, meaningful engagement with Pitt graduates. The next steps identified for this project include the refinement of the evaluative tools and programmatic elements to scale across the alumni organization.


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Details

Item Type: University of Pittsburgh ETD
Status: Unpublished
Creators/Authors:
CreatorsEmailPitt UsernameORCID
Hayt, Cassandracah242@pitt.educah242
ETD Committee:
TitleMemberEmail AddressPitt UsernameORCID
Committee MemberRussell, Jenniferjennifer.russell@vanderbilt.edu
Committee MemberDostilio, LinaLDD20@pitt.eduLDD20
Committee ChairPerry, Jilljperry@pitt.edu
Date: 21 September 2023
Date Type: Publication
Defense Date: 22 June 2023
Approval Date: 21 September 2023
Submission Date: 7 July 2023
Access Restriction: No restriction; Release the ETD for access worldwide immediately.
Number of Pages: 91
Institution: University of Pittsburgh
Schools and Programs: School of Education > Administrative and Policy Studies
Degree: EdD - Doctor of Education
Thesis Type: Doctoral Dissertation
Refereed: Yes
Uncontrolled Keywords: alumni relations
Date Deposited: 21 Sep 2023 20:44
Last Modified: 21 Sep 2023 20:44
URI: http://d-scholarship.pitt.edu/id/eprint/45073

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