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Tactics Used When Searching for Digital Videos

Wildemuth, Barbara M. and Oh, Jung Sun and Marchionini, Gary (2010) Tactics Used When Searching for Digital Videos. In: IIiX '10. Third Symposium on Information Interaction in Context, 18 August 2010 - 22 August 2010, New Brunswick, New Jersey, USA.

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In a world increasingly using multimedia materials, it is important for us to understand how people search databases for videos, and how the medium of the object in the collection may provide a context for those search behaviors. Specifically, this paper is concerned with the moves and tactics that 36 people used while conducting 141 searches of a video retrieval system. Transaction logs captured the participants’ search strategies; each search move was coded and the data were examined for maximal repeating patterns (MRPs). Thirteen different search patterns (i.e., tactics) were used by the study participants; the tactics were mainly characterized by (1) the addition of concepts, resulting in a decrease in the size of the results set, and (2) frequent display and browsing of the search results. To explore the possibility that the multimedia character of the materials in the collection might affect people’s search behaviors, these results are compared to results from an earlier study of search tactics used when searching a textual/factual database.


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Item Type: Conference or Workshop Item (Paper)
Status: Published
CreatorsEmailPitt UsernameORCID
Wildemuth, Barbara M.
Oh, Jung Sunjsoh@pitt.eduJSOH
Marchionini, Gary
Date: 18 August 2010
Date Type: Publication
Publisher: ACM
Place of Publication: New York
Page Range: 255 - 263
Event Title: IIiX '10. Third Symposium on Information Interaction in Context
Event Dates: 18 August 2010 - 22 August 2010
Event Type: Conference
DOI or Unique Handle: 10.1145/1840784.1840821
Institution: University of Pittsburgh
Schools and Programs: School of Information Sciences > Library and Information Science
Refereed: Yes
Official URL:
Related URLs:
Other ID: DOI: 10.1145/1840784.1840821
Date Deposited: 06 Jul 2011 16:01
Last Modified: 25 Aug 2017 05:08


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