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Digital Transformation and Innovation in Health Insurance

Ahmad, Misbah (2024) Digital Transformation and Innovation in Health Insurance. Master Essay, University of Pittsburgh.

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Abstract

Digital transformation holds public health significance by enabling health insurance companies to utilize data-informed decisions to enhance their member services and monitor health disparities for optimized well-being interventions. UPMC Insurances Division as the largest health insurer in western Pennsylvania constantly innovates to provide quality care, lower costs, and smooth experiences with better outcomes for its members. HealthPlaNET and Consumer Innovation, the clinical population health/care management software and digital strategy teams respectively of UPMC Health Plan, represent the “center-edge” of digital transformation in improving and addressing user needs outside of core reimbursement experiences. My role as an Extended Administrative Resident in these teams contributed to this transformation through three projects that developed proprietary strategic improvements across pharmacy; aging in place; and virtual assistant features, as well as data analysis to curate key visualizations for future iterative innovations.


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Details

Item Type: Other Thesis, Dissertation, or Long Paper (Master Essay)
Status: Unpublished
Creators/Authors:
CreatorsEmailPitt UsernameORCID
Ahmad, Misbahmia96@pitt.edumia96
Contributors:
ContributionContributors NameEmailPitt UsernameORCID
Committee ChairPerri, Angelaperrial@upmc.eduangelalperriUNSPECIFIED
Committee MemberCohen, Susansuecohen@katz.pitt.edusuecohenUNSPECIFIED
Committee MemberMartz, Barrymartzbm@upmc.eduUNSPECIFIEDUNSPECIFIED
Date: 14 May 2024
Date Type: Completion
Number of Pages: 39
Institution: University of Pittsburgh
Schools and Programs: School of Public Health > Health Policy & Management
Degree: MHA - Master of Health Administration
Thesis Type: Master Essay
Refereed: Yes
Uncontrolled Keywords: innovation; health insurance
Date Deposited: 14 May 2024 19:36
Last Modified: 14 May 2024 19:36
URI: http://d-scholarship.pitt.edu/id/eprint/46100

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