Items where Division is "College of Business Administration > Business Administration" and Year is 2007
Number of items: 1. Mu, Enrique and Galletta, Dennis F (2007) The Effects of the Meaningfulness of Salient Brand and Product-Related Text and Graphics on Web Site Recognition. Journal of Electronic Commerce Research, 8 (2). 115 - 127. ISSN 1526-6133 |
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