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Items where Division is "College of Business Administration > Business Administration" and Year is 2007

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McCoy, S and Galletta, DF and King, WR (2007) Applying TAM across cultures: The need for caution. European Journal of Information Systems, 16 (1). 81 - 90. ISSN 0960-085X

Mccoy, S and Everard, A and Polak, P and Galletta, DF (2007) The effects of online advertising. Communications of the ACM, 50 (3). 84 - 88. ISSN 0001-0782

Mu, Enrique and Galletta, Dennis F (2007) The Effects of the Meaningfulness of Salient Brand and Product-Related Text and Graphics on Web Site Recognition. Journal of Electronic Commerce Research, 8 (2). 115 - 127. ISSN 1526-6133

This list was generated on Thu Jan 20 09:11:55 2022 EST.